SaaS Lifecycle in Morocco

After doing a previous episode on SaaS for developers, this time we’ll be exploring the lifecycle of this type of software solutions on a global scale, with a special focus on Morocco.

Guests

• Ayoub Moustaid
• Ilias Haddad

Notes

0:00:00 - Introduction and welcoming

0:02:47 - What is SaaS and what are the types of SaaS?

0:06:20 - Phase 1: Ideation and problem definition

0:13:31 - Phase 2: Validation of the idea

0:20:02 - How can you detach yourself from the projects you're working on?

0:25:50 - Phase 3: Building

0:29:25 - Focus on the value instead of the tools

0:31:13 - Phase 4: Launch

0:49:44 - Q/A: Do SaaS apps have to be web apps?

0:51:25 - Q/A: The importance of Analytics and customer feeback.

0:53:46 - Q/A: Do we need paid ads for SaaS marketing

0:58:37 - Phase 5: Growth and Scaling

1:08:25 - Phase 6: Monetization

1:15:01 - Phase 7: Exit (Acquisition, IPO ...)

1:23:54 - State of SaaS in Morocco, opportunities and challenges

1:34:30 - Q&A

2:19:19 - Conclusion and Final words

Links

• Yalla Let's code
• Ayoub Moustaid Podcast with Biztech

Prepared and Presented by

• Mohammed Daoudi
• Meriem Zaid